Hi! My innovative Home Selling System was developed to provide my clients with a consistent and proven method to prepare their homes for sale, price their homes appropriately, and get the word out to as many prospective buyers as possible. When I sell your home, our mutual goal is a quicker sale at a higher price.
1. Price
The most important step when I sell your home is pricing it correctly from the onset. Its a well known fact that overpriced homes take longer to sell and usually sell for a lower price. Since the majority of your showings will occur in the first 30 days on the market it is crucial that your initial list price match buyer expectations. Douglas Elliman has the cutting-edge database in the industry with the most accurate and comprehensive data to accurately determine the optimal list price for your home.
2. Condition
In order to get top dollar when you sell your home you have to make your home look its best. I will help you identify and prioritize repairs and improvements that will provide the best return on your investment. Before your home goes on the market, I can also offer home staging to make every room in your home look its best. In fact, I offer a Maximum Value Home Audit designed to highlight every feature of your home that adds value, and address areas of concern before we put your home on the market.
3. Market
In seller's markets, good marketing can bring higher prices and, in buyer's markets, it could mean the difference between sold or expired. Good marketing might not sell your house, but it will make the phone ring. Because if buyers don't call, you won't sell. When we sell your home our reach is so extensive because we invest heavily in web, social networking, email, direct mail and print campaigns that feature our listings in all the places where buyers are looking. When you hire me to sell your home, I will identify your ideal buyer and then develop and implement a tailored home marketing program designed to reach them.
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7 steps to sell for more money!
4. Negotiation
Successfully negotiating a real estate contract is more than a matter of luck or natural talent. When you receive an offer having an agent with a proven track record of bringing buyers and sellers together can make a huge impact on your final sales price. I’m a certified Negotiation Expert (CNE) who can help you get to the highest price a potential buyer is willing to pay when we sell your home, as well as the best terms, shortest contingencies.Rather than approaching negotiations from an adversarial winner-take-all perspective, I focus on your top priorities and strive to keep emotions from over running the process.
When I sell your home I will provide regular status reports that show your top prospects, summary of feedback from your showings, a review of completed and planned marketing activities and any recommended adjustments to course. I will also make sure to receive all paperwork required for closing from you, the buyers and your condo/coop building management. In order to keep tabs on your competition I set up a neighborhood alert system that will notify you as similar homes in your neighborhood come on the market, go under contract or sell. Once your home goes under contract I will make sure the buyers, and their agent, follow through with their contractual obligations in a timely manner.